ET went inside the secret world of celebrity online dating, putting a spotlight on the elite dating app, Raya.
ET went inside the secret world of celebrity online dating, putting a spotlight on the elite dating app, Raya, which seems to be taking Hollywood by storm.
Launched in March 2015, the Raya website defines the app as "an exclusive dating and networking platform for people in creative industries," but stars we talked to compared it to a members-only club.
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"It's like Soho House, but for dating," Dakota Johnson told ET, referring to the West Hollywood private members club. "It's, like, really exclusive."
Raven-Symone wouldn't confirm or deny her involvement with the app, but she did seem to know a lot about it when ET talked to her at the How to Be Single premiere.
"I'm not even talking about it right now!" The View co-host said with a laugh.
Raya founder Mike McGuiness declined our request for an interview.
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One user, who spoke with ET under the stipulation that their identity be kept a secret, dished on the layered application process. The process starts with a referral from a friend who must already be a member of the app. Once the referral is made, potential users must then give the app access to their Instagram account for review.
The website mentions two major factors in the selection process: overall Instagram influence and vote by committee.
"Waiting to be accepted into Raya is like waiting outside in a line at a club," said the anonymous user. "You just want to see what's inside."
So who are the gatekeepers? While their identities are kept anonymous, according to the website, the Raya selection committee "is comprised of people from various backgrounds, geographies, and creative industries."
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If you're accepted, the app costs $7.99 per month, and you are encouraged to keep a certain level of discretion.
"The first Raya profile that I saw when I signed up was Joe Jonas, and I immediately took a screenshot and sent it to my girlfriends," the user said. "A notification popped up on the screen telling me that I should protect the privacy of other people on the app."
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While Osbourne described the app as "kind of obnoxious" for its vetting process, she admitted she is drawn to the transparency it seems to offer.
"What I like about it is everyone has to be who they actually really are," Osbourne told ET. "I'm not really looking for love on technology, to be honest with you."