The app's founder talks to ET about how to escape the Kardashian clan digitally.
If you're sick of seeing news about the Kardashian family online, well, you're in luck.
#KardBlock is a new app created by James Samir Shamsi that promises to get rid of all things Kardashian that relentlessly pop up in your newsfeed.
Tired of Kim Kardashian's selfies? Gone! Had enough of the Kylie Jenner lip challenge attempts? Buh-bye!
With the goal of showing "real news" instead, Shamsi spoke to ET about how the app works.
"It looks up keywords in articles and topics coming up in your newsfeed, and we're also going to expand it over to the entire Internet," Shamsi explained. "If it has anything to do with the Kardashians, we simply replace it with a donation link to whatever crisis or charity that is going on that hasn't been given enough attention or a news story."
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More than 30,000 people have already signed up for the beta version. "All in all, we get hundreds of e-mails from people saying thank you so much," Shamsi shared.
Making it all the more enticing? The app will be a free service. "We're not doing this for the money," Shamsi said. "We're going to set up a donation page that will go straight to Nepal."
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#Kardblock launches on Sunday, but will it be more popular than Kim Kardashian's app?
Check out the video above to see Shamsi talk more about the app's capabilities.
