The sequel features Kyle Gallner's return as Joel, joined by new cast members Naomi Scott, Lukas Gage and Rosemarie DeWitt.
Excitement is building as audiences gear up for the release of Smile 2.
The sequel features Kyle Gallner's return as Joel, joined by new cast members Naomi Scott, Lukas Gage and Rosemarie DeWitt.
In the sequel, a pop star, played by Scott, is driven to madness by an evil curse that manifests through a sinister smile.
"Something really crazy is happening to me," Scott's character reveals in the trailer. "I keep seeing this face everywhere." The tension escalates as she later screams, "Stop smiling at me!"
Director Parker Finn‘s follow-up to his surprise 2022 horror hit is set to debut theatrically Oct. 18. Finn, who wrote and directed Smile 2, based the original film on his short film, Laura Hasn't Slept.
The first film followed a psychiatrist, portrayed by Sosie Bacon, who is haunted after witnessing a traumatic event with a patient. The film was a financial success, grossing $216 million globally on a $17 million budget and securing Finn a first-look deal with Paramount.
Smile 2 seems to be following the same pattern of viral marketing like the first film. To promote Smile, Paramount hired actors to grin eerily in the audience of several high-profile venues, including baseball games. Just like the last viral stunt, people are freaking out about Smile 2's marketing.
For Smile 2, the campaign has been introducing Scott's superstar character of Skye Riley to the world with billboards, wild postings and fan accounts.
"Go and find her 💋 #skyeriley," Skye Riley Nation captioned a photo on Instagram. This post and others on the page are promoting Riley's latest single, "Blood on White Satin," which dropped today and can actually be listened to on platforms like Spotify.
A billboard was spotted on Sunset Blvd. this week promoting a new album that's "out soon" from the musician with the words "Skye is limitless" plastered across an image of her lower face. If you look closely, the letters can become Smile 2. "Album out soon" was also changed to "die soon," teasing a scary story in store.
Smile 2 is out Oct. 18.
RELATED CONTENT:
