Cherry Red Is the Hottest Color for Fall 2023: Here's How to Shop the Trend

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Olivia Rodrigo
Ricky Vigil M / Justin E Palmer/GC Images

We're seeing red this season with classic autumnal silhouettes in vibrant shades of cherry.

Out of all the seasons, autumn definitely has the most defined color palette: rich chocolate browns, lush forest greens, warm earthy oranges — but for fall 2023, fiery red stands out as the "it" color of the season. Between the "tomato girl" and "strawberry girl" microtrends this summer to the runways at Gucci's latest Fashion Week show, everyone from TikTok to Vogue is advocating for all red everything.

Plenty of our favorite stars are ushering in the trend: Margot Robbie and Olivia Rodrigo both wore head-to-toe scarlet ensembles within the last few months. Taylor Swift dons pops of red at Travis Kelce's recent Kansas City Chiefs games. While red might be trending especially high this season, the bold shade truly never goes out of style and is easy to incorporate into your existing wardrobe.

If you're less comfortable experimenting with color, start simple with a red handbag or shoe. For a statement piece, add a cozy red knit or pair of trousers into your fall 'fits. And if you're really looking to turn heads, a monochromatic red outfit is undeniably chic.

Below, we've rounded up the best red pieces that are right on trend for fall 2023.

lululemon Merino Wool-Blend Knit Dress

lululemon Merino Wool-Blend Knit Dress
lululemon

lululemon Merino Wool-Blend Knit Dress

Made of warm yet breathable merino wool, this lululemon sweater dress is a steal at just $89.

$148 $89

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Adidas Campus 00s

Adidas Campus 00s
Adidas

Adidas Campus 00s

Kendall Jenner, Harry Styles, Kit Harrington and even Prince Harry are just a few celebs who have inspired the Adidas Gazelle craze of 2023, and they're available in a trendy true red.

L.L. Bean Women's All-Day Waffle Sweater, Turtleneck

L.L. Bean Women's All-Day Waffle Sweater, Turtleneck
L.L. Bean

L.L. Bean Women's All-Day Waffle Sweater, Turtleneck

Channel one of Meg Ryan's iconic looks from When Harry Met Sally with this red cotton-blend turtleneck.

$79 $30

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Fossil Shae Small Hobo

Fossil Shae Small Hobo
Fossil

Fossil Shae Small Hobo

Take 70% off this genuine leather hobo bag during Fossil's massive sale.

$230 $69

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Reformation Foster Knit Two Piece

Reformation Foster Knit Two Piece
Reformation

Reformation Foster Knit Two Piece

Rock red from head to toe in this Reformation two-piece, or mix and match the top and skirt with your other wardrobe staples.

Avec Les Filles Faux Leather Trench Coat

Avec Les Filles Faux Leather Trench Coat
Saks Off Fifth

Avec Les Filles Faux Leather Trench Coat

Red appears to be the "it" color for fall 2023, so this burgundy trench is right on trend (and on sale!).

$199 $119

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Lulus Corte Red Vegan Leather Mini Skirt

Lulus Corte Red Vegan Leather Mini Skirt
Lulus

Lulus Corte Red Vegan Leather Mini Skirt

This faux leather mini skirt is perfect for pairing with knee high boots and tights once the weather cools down.

Steve Madden Shayna Red Crocodile

Steve Madden Shayna Red Crocodile
Steve Madden

Steve Madden Shayna Red Crocodile

Make a statement with sumptuous leather knee-high boots in an on-trend cherry shade.

Reformation Nataly Knit Dress

Reformation Nataly Knit Dress
Reformation

Reformation Nataly Knit Dress

A sleek mini made of 88% organic cotton with a touch of spandex for a comfortable and flattering fit.

Banana Republic Lena Wide-Leg Linen-Blend Pant

Banana Republic Lena Wide-Leg Linen-Blend Pant
Banana Republic

Banana Republic Lena Wide-Leg Linen-Blend Pant

Elevate your office outfits with these bold cherry red trousers in a breathable linen-blend fabric.

$140 $90

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Ariat Heritage R Toe StretchFit Western Boot in Rosy Red

Ariat Heritage R Toe StretchFit Western Boot in Rosy Red
Ariat

Ariat Heritage R Toe StretchFit Western Boot in Rosy Red

For cowboy boots with authentic feel, go for this genuine leather pair from tried-and-true Western style outfitter Ariat.

REORIA Women's Sexy Lounge Tank Long Dress

REORIA Women's Sexy Lounge Tank Long Dress
Amazon

REORIA Women's Sexy Lounge Tank Long Dress

You'll feel snatched and sexy in this mermaid bodycon dress made of an ultra-soft and stretchy modal and spandex fabric.

Charles & Keith Metallic Accent Front Flap Bag - Burgundy

Charles & Keith Metallic Accent Front Flap Bag - Burgundy
Charles & Keith

Charles & Keith Metallic Accent Front Flap Bag - Burgundy

Featuring a surprisingly spacious interior and luxe gold-tone hardware, this burgundy bag will be your go-to going-out purse for fall.

Happy Sailed Knit Long Sleeve Sweater Dress

Happy Sailed Knit Long Sleeve Sweater Dress
Amazon

Happy Sailed Knit Long Sleeve Sweater Dress

Sweater dresses are a must for fall, and this style features a flattering wrap silhouette.

$70 $40

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