It's Women's History Month! Celebrate with this list of amazing women-founded brands you can support today and always.
In case you haven't heard: March is Women’s History Month, and March 8 is International Women’s Day. In celebration, we've curated an excellent assortment of women-founded brands you can shop today and every day.
Whether you're looking to kickstart your fitness journey with Girlfriend Collective, decorate your kitchen with Estelle Colored Glass or level up your skincare collection with Tower 28, there is no shortage of fabulous women-owned brands for elevating your beauty routine, home and lifestyle.
Of course, supporting women-owned businesses doesn't end when April begins, so bookmark this page so you can shop ET's picks of women-founded brands year-round.
Discover and shop products from female entrepreneurs and woman business owners below.
Aurate New York
Sophie Kahn and Bouchra Ezzah wanted to create a "gold standard" jewelry company, so they started Aurate New York. Beyond creating high-quality jewelry and accessories, Aurate upholds gold-standard working conditions as well. From ethical working conditions to a direct-to-consumer approach, Aurate creates some sophisticated and delicate designs without any unnecessary hoops.
Medium Chain Necklace
The Aurate medium chain necklace is a simple design, which makes it the perfect style for layering with another necklace or two.
Away
Co-founders Steph Korey and Jen Rubio started Away to create a better way to travel. Because traveling is already a stressful time, it always makes it a bit easier when you know you're packing up your valuables in a reliable carry-on or suitcase. And, it doesn't hurt if your luggage just so happens to be stylish.
Away The Bigger Carry-On
Away has some of the most popular luggage on the market right now. Before you check out, this splurge-worthy travel gear also offers the opportunity to add a more personalized touch with a customizable luggage tag and a custom monogram on the suitcase itself.
BaubleBar
Jewelry company BaubleBar was started in 2011 by best friends Daniella Yacobovsky and Amy Jain. The company quickly became a jewelry and accessory leader, with celebrities like Brie Larson, Lizzo and Jennifer Lopez spotted wearing BaubleBar embellishments. From stackable rings to personalized necklaces and everything in between, including NFL and Disney accessories, BaubleBar has a bit of something for everyone.
BaubleBar Niata Huggie Hoops
Huggie earrings, which hug the earlobe as the name implies, are all the rage right now. Get in on the trend with these gold earrings elevated with luxe cubic zirconia.
Bearaby
Founder Kathrin Hamm started the self-care and lifestyle company after falling in love with weighted blankets. Self-care should always include well-rested sleep, so it's easy to see why Bearaby produces so many different sizes of hand-knit and sustainable weighted blankets.
Organic Cotton Weighted Knit Blanket
Made from super soft organic cotton, the Cotton Napper by Bearaby is evenly weighted, so you can sleep more comfortably.
Bolden
"What drives us at Bolden is to do the necessary work and earn our place as a trusted voice that inspires women to nurture, value and love their natural beauty," said best friends and business partners Chinelo and Ndidi about their skincare brand. Made specifically for brown and Black skin, its acne treatments, dark spot correctors, glow enhancers and other products are vegan and cruelty-free.
Bolden Brightening Moisturizer Face Sunscreen SPF 30
Protect your skin from the sun without worrying about white cast using Bolden's vitamin C-enhanced sunscreen for sensitive skin.
Bomba Curls
Lulu Cordero is the founder and CEO of Bomba Curls. From her experience with traction alopecia, Cordero set out to develop a haircare company that celebrates and nurtures curls. Bomba Curls is a vegan, cruelty-free and toxin-free Afro-Dominicana-owned company. Customers can enjoy the products that help define their hair's natural texture without worrying about parabens and sulfates.
Dominican Forbidden Hair Mask
Bomba Curls' Dominican Forbidden Hair Mask helps your hair hold onto its moisture. This hair mask also helps to protect your hair follicles, so it's best to apply the mask after your wash day to prevent your follicles from getting damaged. Plus, this hair mask helps your hair stay shiny and healthy.
Briogeo
After a career in finance, Nancy Twine rediscovered her passion by founding Briogeo. Twine's company celebrates every hair type and texture. The Black-owned company also actively supports a healthier planet by reducing plastic use, making less waste and responsibly sourcing its materials.
Don't Despair Repair Deep Conditioning Mask
Briogeo's Don't Despair Repair Deep Conditioning Mask is a hydrating mask that especially targets damaged and chemically treated hair. Since it's free of sulfates, silicones and parabens, it doesn't weigh your hair down. Instead, it claims to help repair your hair's natural texture.
Cocokind
CEO and founder Priscilla Tsai started her clean beauty brand after her career as a Wall Street investment banker. Having lived with acne, Tsai saw a problem in the beauty industry: a lack of sustainable products that target sensitive skin. Enter Cocokind, an affordable and sustainable skincare brand.
Chia Facial Oil
Chia seeds and chia seed oil are rich in fatty omega-3s. It's no wonder Cocokind made a Chia Facial Oil. Since omega-3s help regulate your skin's oil production, they can help reduce acne breakouts. Plus, chia seed oil is only a 1 on the comedogenic oil scale, so it isn't likely to clog your pores.
Estelle Colored Glass
With minimalism taking a backseat, the last few years of home design have been all about bold colors and vintage-inspired styles — which is why we love Estelle Colored Glass. Founded by Stephanie Summerson Hall, the Charleston-based brand is beloved for its Instagram-friendly selection of colorful glassware. Each piece is hand-blown by artisans in Poland, making them an elevated addition to any home.
Estelle Colored Glass Champagne Coupe ( Set of 6)
Serve up cocktails and bottles of bubbly in these hand-blown coupe glasses from Estelle Colored Glass.
Freck Beauty
Founded by Remi Brixton, Freck Beauty is behind the first freckle-friendly cosmetic: Freck OG. Freck Beauty embraces every face and has multiple products beyond its famous Freck OG, such as the Slimelight Multi-Mineral Hologram Highlighter and the So Jelly Cactus Eye Jelly. All the products at Freck Beauty are vegan and cruelty-free.
Freck The Original Freckle
Now that freckles have become hyper-popular thanks to all the TikTok filters, you can add your own faux-freckles to your everyday look. And if you've been blessed with natural freckles, you can add your freckles back on whenever you apply your foundation or BB cream.
Girlfriend Collective
Co-founder and creative director Ellie Dinh started Girlfriend Collective with three critical words in mind: supportive, sustainable and stylish. All the clothes are made to be fashionable and support the right places on your body. The bonus is all the clothes at Girlfriend Collective are made from recycled water bottles. Let's face it: It's better to rock this cute One Shoulder Bra than have several bottles taking up space in a landfill.
Girlfriend Collective Compressive Pocket Leggings
Not only are these leggings made by a size-inclusive small business, but they're also eco-friendly.
Golde
Trinity Mouzon Wofford is the co-founder and CEO of Golde. She started the superfood-enriched lifestyle brand from her one-bedroom apartment in Brooklyn. The Black-owned company advocates self-care and wellness through products you can enjoy (and reap the rewards from). After all, healthy products are always best when they feel and taste good.
Superfood Latte Sampler
The Golde Superfood Latte Sampler comes with three different enriched latte flavors including turmeric, cacao and matcha. The sampler contains 12 latte packets, as well as all the caffeine you love from coffee and lattes.
Good American
Khloe Kardashian and Emma Grede founded the size-inclusive denim brand Good American. You can see the brand's clothing on a model of your size for each product, so you can get a better idea of how the piece might fit you.
Good American Fit For Success Bootcut Jumpsuit
This flattering jumpsuit knocks out your whole outfit in one go and features a bootcut leg. Find it in two washes.
Hero Cosmetics
Co-founder and CEO Ju Rhyu kicked off Hero Cosmetics' official launch with just one product: the Mighty Patch. She came across the skincare benefits of hydrocolloid patches in South Korea and wanted to bring this acne-fighting skincare product to the States. It makes sense why Rhyu dubbed her brand Hero Cosmetics, seeing as her company is saving us all from pimples and clogged pores.
Mighty Patch Nose
You know that oily gunk that makes your nose super shiny in the middle of the day? That's sebum, which comes from your overactive sebaceous glands. Sebum can potentially clog your pores, giving you blackheads and pimples. Thankfully, the Mighty Patch for your nose can help you get rid of any breakouts.
ILIA Beauty
Sasha Plavsic co-founded ILIA Beauty alongside her brother, Zachary Ilia. The sibling team started ILIA Beauty to create a more transparent beauty brand. With several items that include SPF and beneficial skincare ingredients, like squalane and hyaluronic acid, the brand helps customers make the most of their makeup.
ILIA Bright Start Retinol Alternative Brightening Eye Cream
“I found so many eye creams didn’t work with concealer or provide all the benefits I was looking for," a reviewer says of this eye cream. "Bright Start targets my concerns and feels amazing in the morning as a wake-up call for eyes. It doesn’t hurt that there’s a cooling effect with an applicator that doubles as a massage tool.”
Karuna Skin
Founder and CEO Linda Wang started skincare brand Karuna Skin to popularize sheet masks in the U.S. Having suffered from eczema, Wang curates all her products with sensitive skin in mind. Most of Karuna Skin's products are created without any parabens, mineral oil or dyes.
Hydrating+ Face Mask
Revive dehydrated skin with this deeply moisturizing sheet mask.
Megababe
To promote body acceptance, Katie Sturino founded Megababe. Megababe sells a bunch of beauty essentials that everyone of any size can benefit from. With the weather warming up, we're especially grateful for Sturnio's line of products that prevent chafing and deal with sweat.
Thigh Rescue
Megababe's Thigh Rescue is a life saver... or at least a thigh saver. This roll-on stick helps prevent friction. Plus, it contains aloe vera which can help soothe your irritated skin, especially if your thighs rub against one another. Thigh Rescue also contains a bunch of other powerful ingredients like pomegranate seed extract, vitamin E and ginger root extract.
NuFACE
Tera Peterson is the co-founder and CCO of NuFACE. As a Microcurrent Aesthetician, Peterson has the professional experience to back up all of her beauty advice and her microcurrent devices.
Mini Starter Kit
NuFACE's toning devices and kits are loved by celebrities. NuFACE's Mini Starter Kit is built for anyone with a hectic schedule. Use this kit for about 5 minutes each day, and it promises a faux face lift.
Olive & June
In 2013, Sarah Gibson Tuttle founded Olive & June to help everyone fuel their passion for manicures and pedicures. Tuttle created Olive & June so that people around the world could experience a salon-quality mani without having to actually make an appointment at a salon every few weeks.
The Lazy Genius Trio
Olive & June's The Lazy Genius Trio includes three different vibrant nail polish shades: TLG (an orchid purple hue), Start Small (a neutral tan) and You're Doing Great (a red with an orange undertone).
Our Place
Shiza Shahid is the co-founder and co-CEO of Our Place, which is on a mission to help everyone connect through food. Shahid tells Glamour that she started the company to help simplify cookware and make it more accessible. Instead of selling pricey and bulky sets that only professional chefs know how to use, Our Place focuses on high-quality and beautiful kitchen essentials.
Always Pan 2.0
The Always Pan is the ideal cooking essential. Use it to sauté a side dish, fry an entree in a shallow oil bath and everything in between.
Parachute
Fashion designer Nicola Pelly co-founded Parachute along with architect Harry Parnass. The home essentials and loungewear company helps make everyone's living space a little bit more comfortable and chic.
Classic Turkish Cotton Robe in Mineral White
Cozy-up in this soft Turkish cotton robe during your days off and down time. The best part of this robe (other than its plush cotton fabric)? It's designed with two pockets.
Pardon My Fro
Founded by self-taught graphic designer Dana Bly, Pardon My Fro creates clothes, accessories and home decor that stand out from the crowd, featuring illustration and graphic designs that celebrate women who are proud of their hair and heritage.
Pardon My Fro Squad Travel Bag
Need a new travel bag? This stunning duffel, featuring a beautiful illustration graphic, is perfect for a weekend getaway.
Partake Foods
CEO and founder Denise Woodard started Partake Foods because of her daughter's food allergies. Woodard creates decadent snack recipes to help make delicious treats, such as brownies and cookies, more accessible to people with multiple food allergies. All Partake Foods products are completely free of peanuts, eggs, dairy, soy, tree nuts, sesame, GMOs and artificial preservatives and flavors.
Partake Foods Crunchy and Soft-Baked Vegan Cookies 3-Box Variety Pack
These allergy-friendly cookies are the perfect sampler pack. The variety pack includes chocolate chip cookies, double chocolate chip cookies and birthday cake cookies. Not only are these cookies vegan, but they're also gluten-free.
Pixi Beauty
Petra Strand, a makeup artist and industry veteran, founded Pixi Beauty more than 20 years ago. Thanks to her passion for the beauty industry, Strand started Pixi Beauty to create makeup and skincare products that look good and are good for your skin.
Rose Ceramide Cream
Since your epidermis consists of 30 to 40% ceramides, the Rose Ceramide Cream promises to help replenish that supply. In other words, ceramides are basically made for your skin because they're a part of your skin, and this cream can help keep you hydrated.
Resorè Towels
Co-founders Evah Jackson, Sarah DeBoer and Nathan Jackson started their luxury towel brand Resorè to help improve everyone's skincare routine. Skincare and towels might seem like two completely different industries, but the fabrics you use in your day-to-day life can really impact your skin's health. Softer towels and other textiles are generally gentler on your skin.
Set of 2 Washcloths
Washcloths are great for scrubbing your face in the morning or for patting your skin dry. It only makes it better when you can enjoy your daily routine with a cleaner and softer washcloth.
S'well
Founder and CEO Sarah Kauss created S'well in the pursuit of getting rid of single-use plastic bottles. Creating durable water bottles, tumblers and mugs helps fight the need for single-use water bottles and other bottled beverages. After all, one single-use bottle of water has a pretty large carbon footprint and a large grey water footprint.
Takeaway Tumbler
The 24 ounce Takeaway Tumbler is perfect for enjoying your morning java or tea at home or on the go. It's BPA-free and BPS-free, dishwasher-safe and it comes with a flexible straw.
The Sill
Founder Eliza Blank created a company just for people obsessed with plants. She wanted to help others promote their self-care through botany. The Sill even offers handy bundles created for people with green thumbs and those who are novice plant parents.
The Sill Best Sellers Duo
This best-sellers duo from The Sill offers two gorgeous plants that will grow and flourish in your home.
Tower 28
Having struggled with sensitive skin all her life, Tower 28 founder Amy Liu wanted to create a line of hypo-allergenic, fragrance-free and dermatologist-tested products that still felt fun to use. Her clean beauty brand Tower 28 — named after a lifeguard tower in Santa Monica, California — specializes in sensitive skin-friendly makeup and skincare.
Tower 28 SOS Daily Rescue Facial Spray
This toning spray from Tower 28 is infused with antibacterial hypochlorous acid — naturally produced by your skin — to help soothe irritation.
Ustawi
Named after the Swahili word for "wellness," Ustawi's line of skincare is specifically formulated with melanin-rich skin in mind. The brand is created in tandem with board-certified dermatologists to deliver the most effective and safe products for your skin. Singer Cassie swears by the brand's vitamin C serum for her signature glow.
Red Clay Mask
Packed full of antioxidants, this red clay mask — rated 4.6 out of 5 stars — can help minimize oil while hydrating your skin. Vitamin C plus niacinamide and baobab fruit work to brighten your skin and create a more even tone.
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